October 11, 2010

Her Universe & SyFy!

Today, at the SyFy Digital Press Tour, it was announced that SyFy and Her Universe will be working together to release a new line of merchandise just for the ladies.  I have been greedily snagging all the fantastic Star Wars fashion they have come up with so far, and I was hoping it would just be a matter of time before they made clothing for some new franchises.  Think of all the possibilities!  Dare I hope for awesome Battlestar Galactica t-shirts?

More good news: Ashley is also going to include plus-size clothing so that women of all shapes and sizes can wear new threads. 

From Accidental Sexiness:
“This deal with Her Universe is especially exciting as Syfy’s audience continues to expand and become more gender balanced,” said Alan Seiffert, Senior Vice President, Syfy Ventures. “Her Universe has tapped into exactly what our female fans are looking for in cool genre apparel, and Syfy is uniquely positioned as a brand to partner on creating innovative collections in the space.”


“Today, close to half of all sci-fi fans are women,” said Ashley Eckstein, founder of Her Universe. “I created Her Universe to produce merchandise for this growing number to of female fans. I am so excited to now expand our brand with Syfy Ventures create a special collection that reflects the creativity and imagination of their eager female audience.”

What SyFy shows do you hope to see Her Universe create merchandise for?

17 comments:

  1. Here's hoping for Battlestar Galactica and Caprica. I could use some new t-shirts :)

    ReplyDelete
  2. This could be awesome! My husband has a Galactica shirt, and I would totally love to have my own, seriously classy, one!

    Rosalind
    Girls Are Geeks

    ReplyDelete
  3. IT'S JUST AWESOME THAT THEY'RE TAKING STEPS!! i don't mind buying dude shirts but shirts w/ girls in mind makes me squee <3

    ***ladyvader99.blogspot.com***

    ReplyDelete
  4. Where do I begin?! BSG/Caprica, Warehouse 13, Eureka! I'd love a cute, fitted Global Dynamics girly tee!

    ReplyDelete
  5. It's so cool! The official press release came out, and it looks there will be BSG, Caprica, Warehouse 13, and Eureka merchandise. Yay!

    http://www.theforce.net/latestnews/story/Syfy_Ventures_Her_Universe_Announce_Deal_134348.asp

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