Star Wars Toy Documentary Recently Released

One of the most incredible things about Star Wars is that it has remained popular and at the forefront of pop culture for over 35 years. That level of lasting power blows my mind. While much of it is to do with the characters, the story, and the awesome ships and weapons in the galaxy far, far away, a significant part of the saga's popularity is because of toys. Merchandising changed with the release of Star Wars, and Kenner's action figures meant kids everywhere could make their own Star Wars stories at home. The impact of toys upon the Star Wars franchise deserves a book  or several or a documentary like Plastic Galaxy:

Plastic Galaxy is available to rent or buy on Vimeo and according to the synopsis, it "explores the groundbreaking and breathtaking world of Star Wars toys. Through interviews with former Kenner employees, experts, authors, and collectors, it looks at the toys’ history, their influence, and the fond and fervent feelings they elicit today."

I like the sound of that.

The trailer:

While we're on the subject of Star Wars and toys: I joined the gang at Full of Sith over the weekend and we talked about, you guessed it, Star Wars toys! We reminisced, talk a little about our collection, our favorite toys, and more. You can listen right over here.

Tell me about your history with Star Wars toys!

h/t /Film